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Google Bringing In More Than $100 Million Per Day Via AdWords

Though investors seemed disappointed by Google’s third-quarter numbers, its core AdWords business is going like gangbusters, according to a new study by WordStream. The software company found Google earning $100 million a day through AdWords in Q3, serving 5.5 billion impressions per day on search pages and 25.6 billion impressions per day on the Google

Though investors seemed disappointed by Google’s third-quarter numbers, its core AdWords business is going like gangbusters, according to a new study by WordStream. The software company found Google earning $100 million a day through AdWords in Q3, serving 5.5 billion impressions per day on search pages and 25.6 billion impressions per day on the Google Display Network.

With $10.86 billion in ad revenue last quarter, we know that Google is making $121 million per day from ads. That’s simple division and similar to Google’s previous two quarters. But WordStream’s focus on the $100 million figure is part of a bundle of statistics trying to break down how that money is earned.

WordStream came to its conclusions after examining 2,600 accounts that ran its AdWords Grader audit tool in Q3, ranging from very small to very large across every industry and country where Google does business.

Average click-through rate (CTR) in Q3 on Google search came in at 3.5 percent, meaning advertisers paid for 192 million clicks daily. On the display network, CTR was only 0.18 percent, resulting in 45.8 million clicks per day. The search figure is 12.4% lower than Q2, and the display number has risen 13.8% in the same period.

WordStream found that the average CPC on Google search was $0.53, and it was $0.35 on the display network. Both networks declined since Q2, with search dropping 16.5% and display going down 18.2%. Those numbers differ from what Google reported with its earnings.  The company said aggregate CPC was down 15% year-over-year and down only 3% quarter-over-quarter. In fact, Google said the numbers would have been better but for unfavorable foreign exchange rates.

How To Earn $100 A Day With Google AdSense

Earning $100, $200 or even $300 per day with Google AdSense can be done from a home office. Many website owners are doing it. The only thing you need is planning, work, determination, and passion about your topic or niche.

In fact, your Income Acitvator Website Builder gives you the same Pay Par Click Tracking Service used by Google, allowing you to get your own advertisers, cutting out the middleman! 

Google Ad Definitions   

Before diving into the exact process, here's some terminology for better understanding of Google AdSense.

AdSense: AdSense is when you place Google Ads on your website, and when a visitor from your website clicks on an ads, Google pays you 68% of what the advertiser pays them. It's free to sign up.

CTR: Your ad Click-Through Rate is the number of ad clicks divided by the number of individual ad impressions. Suppose you are showing 3 AdSense ads on every page of your website, 1 page view is equal to 3 ad impressions.

CTR = Clicks / Ad Impressions X 100

Suppose, you get 5 clicks out of 500 ad impressions, your CTR would be 1% (5/500X100).

CPC: Cost Per Click is the revenue you earn each time a visitor clicks on your ad. CPC is determined by the advertisers. In some competitive niches like finance, marketing, online products etc. advertisers may be willing to pay more per click than others.

CPM: CPM means “Cost Per 1000 Impressions.”

Sometimes advertisers opt for CPM ads instead of CPC and set their price for 1000 ad impressions. And they pay each time their ads appear on any website.

What It Takes To Make $100 A Day With AdSense

When your CTR is 1% and your average CPC is $0.25. it’s quite achievable to make $100 dollars a day, and lots of people are doing it. Let's assume that a Page View = An Ad Impression. 

• To make $100 everyday you need 40,000 Page Views/day Or, 400 Clicks a day @ 1% CTR and $0.25 CPC. For 40,000 Page Views you have to produce 500 awesome articles on your website. These pages must attract at least 80 or more page views everyday. 
  
  These articles can be as little as 300 words. Always include a YouTube video on every article page you create. Many people writing a book, can simply write their book on their website and make money simply by writing it. You can also get your visitors to contribute their story ideas. This gets you free content and engages your followers. 

• Apart from CPC, you will also earn from your CPM ad impressions. Irrespective of any niche, the average CPM earning is $1 to $1.5 per 1,000 impressions. You can make $40 to $60 per day from 40,000 page views.

• You can also sell your Ad space directly or via BuySellAds.com, and generate $6,000 Per Month on an average from 40,000 page views. Check out how webmasters are making $6,000 to $8,000 Per Month from with forty thousand page views per day. So your daily earning will be $200 (6000/30=200).

• A niche website with high quality articles works well with affiliate marketing. You can might be able to earn $40 to $80/day from affiliate selling with correct implementation and execution.

Now your total earning per day is $100 + $40 + $200 +$40 = $380 from CPC, CPM, Direct Ad Sell, Affiliate Marketing for 40,000 page views per day. I’ve taken the lowest possible earnings from all the 4 sources.

$380 per day means $11,400 per month (380X30= 11,400) Or, $136,800 per year (11,400X12=136,800). 

When deciding to be in the 'Creating Content Business' your desired earning of $100 per day from Google AdSense is achievable. 1,000s of people are making money by writing articles, and you can do it too, when you are Focused!

P.S. The above results can be possible if you produce at least 200 to 250 great articles or blog posts per year for 2 years. So how much traffic you actually need to make $100 per day from Google AdSense – It’s way less than 40,000 Page Views Per Day!

Advertising revenue of Google from 2001 to 2021

 In 2021, Google's ad revenue amounted to 209.49 billion U.S. dollars. The company generates advertising revenue through its Google Ads platform, which enables advertisers to display ads, product listings and service offerings across Google’s extensive ad network (properties, partner sites, and apps) to web users.

Google advertising

Advertising accounts for the majority of Google’s revenue, which amounted to a total of 256.73 billion U.S. dollars in 2021. The majority of Google's advertising revenue comes from search advertising.

Google market share

These revenue figures come as no surprise, as Google accounts for the majority of the online and mobile search market worldwide. As of December 2021, Google was responsible for more than 85 percent of global desktop search traffic. The company holds a market share of around 90 percent in a wide range of digital markets, having little to no domestic competition in many of them. China, Russia, and to a certain extent, Japan, are some of the few notable exceptions, where local products are more preferred.